Pinnacle’s Affiniti Mobile Ordering Offers Pick-up and Go

Arlington, Texas, March 30, 2020 – The Pinnacle Corporation (, the leader in point-of-sale, loyalty shopper engagement solutions, and cloud mobile platform products for retail convenience stores, announced today that it is offering
retailers its Affiniti Cloud Mobile Ordering solution to help their customers and their employees practice social distancing.

Retailers are on the front lines along with first responders and healthcare professionals taking care of Americans’ basic and essential needs during this national crisis. And Pinnacle knows it is a challenge to help consumers and cashiers maintain
recommended safe distances from each other when everybody has to come into the store to make a purchase.

Said Melissa Fox Hadley, VP Marketing & Innovation, The Pinnacle Corporation, “We understand the dilemma, retailers need to serve their community AND keep everyone safe at the same time. And we think we can help.”

With a limited set of mobile ordering choices, and features like order ahead, mobile payment, and select pick-up time, Affiniti Mobile Ordering can be up and running in retailer locations in 5-10 days. Utilizing its Kitchen Display System, store employees
will have the ability to see the customer’s order, prepare the products for pick up, and deliver it to them – curb side or pump

Said Mike Vaughn, VP Software & Services, The Pinnacle Corporation, “This Affiniti solution is 99% cloud-based. That means we can start quickly to get your mobile ordering solution up and running for your stores. We’re here to help you
meet this challenge with our technology. Stay safe. And thank you for what you do.”

About The Pinnacle Corporation

The Pinnacle Corporation provides leading-edge point of sale, shopper engagement, and QSR/Foodservice technology solutions to the rapidly evolving convenience store industry.

Nationwide, Pinnacle’s POS, Loyalty Rewards, Food Ordering Kiosk with Kitchen Display System, Retailer Branded Mobile App, and Mobile Ordering products and services are used daily in convenience outlets to improve their store operations and extend the brand of retailers through the ever increasing mobile landscape.