Press Releases

  • Problem: Higher fuel prices cause inconveniences for customers: May 17, 2011 1.Fund Holds – When a customer uses a debit or credit card, the bank puts a hold on funds for a period of time. With total fuel transactions rising due to price, those fund holds are more inconvenient than ever. 2. Upper Limits on Pay-at-the-Pump – Banks and payment processors often impose an upper limit on ...
  • Problem: Higher fuel prices mean that even the slightest errors in fuel invoice reconciliation can drive your costs up substantially, putting even more pressure on already razor thin margins. May 17, 2011 Solutions: Improve your fuel margins. Pinnacle’s Palm POS has valuable features that can help retail chains improve their margin. Palm’s cash/credit pricing option can influence more people to tender with cash rather than cards with expensive interchange rates. Palm also supports cash acceptors at the dispenser so you can accept cash for pay-at-the pump transactions. Finally, with ...
  • Problem: Higher fuel prices result in more fuel theft; but requiring your customers to pre-pay for fuel drives them to your competitors. May 5, 2011 Solutions: Maintain shopper convenience while securing your pumps. Stop fuel theft today and remain convenient with Pinnacle’s LoyalPass®! Everyone knows that fuel theft increases are consistent with rising street prices, and there’s nothing worse than losing revenue at your forecourt with today’s tight fuel margins. Utilize LoyalPass to secure shopper information, giving you the control over their access while providing ...
  • Problem: Higher fuel prices mean higher credit card fees. You need an alternative to credit and traditional debit. April 29, 2011 Solutions: Reduce credit card fees by offering an alternative payment option. Consider ACH processing, which continues to have a lower per transaction cost than any typical credit/debit card option. Pinnacle’s LoyalDebit™ tackles the significant rise in credit card fees by adding payment capabilities to a non-payment card that the consumer already carries in their wallet, such as a loyalty card. Cost ...
  • Pinncorp June 2010 Pinnacle Partners with VendorSafe Technologies June 8, 2010 Thousands of convenience stores and fuel retailers nationwide rely on Pinnacle as their single-source supplier for best-in-class products and services that automate store operations and heighten business efficiency. High transaction volumes and multiple access points make fuel pumps and convenience stores particularly vulnerable to credit card fraud, yet few of these organizations have secured their ...
  • Letter from The Pinnacle Summit 2009 Master of Ceremonies July 31, 2009 As Master of Ceremonies for Pinnacle Summit 2009, I was extremely pleased with this year’s event, from the educational track sessions, to the dynamic General Session speakers and the outstanding networking opportunities. As an Executive of Honey Farms, Inc., a chain of 35 convenience stores, I oversee the day-to-day operations of our business and I ...
  • The New Normal: Keeping Balance and Momentum in Treacherous Times July 31, 2009 The “new normal” is well on its way to becoming one of the catch phrases that we’re all going to get sick of. It’s in headlines everywhere, especially as pundits and consultants try to figure out ways to market their services around a phrase that has more alliteration than meaning. The essential question is this: ...
  • Implementing a Loyalty Program July 31, 2009 Implementing a Loyalty program and working with Marketing to enact the plan is an arduous process. So what is the secret to success? Keep it simple! Keep it fresh! First, you need to plan out your Loyalty program. Determine the specifics of your marketplace. You need to consider demographics, competing stores in the area, competing brands, ...
  • Single Point of Control for Palm POS™ and Safe! July 31, 2009 Corporate Safe Specialists and The Pinnacle Corporation have joined forces to take cash management processes to a new level. Pinnacle’s Palm POS™ is directly interfaced to CSS’s suite of Advanced Cash Control Systems, enabling a clerk to accept, validate and secure cash directly into a business-rated safe. Both systems are controlled through a single easy-to-use ...
  • PCI Compliance: Evolving Requirements for Mid-Market Merchants July 31, 2009 Compliance Background The Payment Card Industry (PCI) requires every merchant to maintain compliance with the PCI Data Security Standard (PCI DSS). Methods to validate compliance with the PCI DSS have been emerging over the past five years. Initially, Level 1 merchants (with more than 6 million transaction per year) and service providers were required to validate ...