ARLINGTON, Texas – May 1, 2014 – The Pinnacle Corporation announced today the activation of a new Client Support Portal. The Pinnacle Corporation has recently completed a review of new software tools for managing Help Desk calls as well as software issues and enhancements. A key feature in deciding on the right tool was to provide ‘self-service’ access to our clients.

This portal enables clients to monitor the status of Help Desk calls, as well as provides another method for clients to submit support requests.

“Providing ‘self-service’ access to Help Desk calls gives our clients another method to keep up-to-date with support requests they’ve submitted,” said Mary Clements, Director of Client Support at Pinnacle. “Instead of having to call or email the client support team, our clients can now see the latest updates on their help desk calls directly in the Client Portal.”

About Pinnacle
The Pinnacle Corporation provides leading edge automation technology to the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

Contact Information:

Mary Clements
Director, Client Support
1-800-366-1173, extension 290

ARLINGTON, Texas – April 1, 2014 – The Pinnacle Corporation announced today the upcoming release of a new Handheld Lottery Inventory Solution to enable c-store operator efficiencies in the processes of recording and accounting for scratch lottery tickets.

The new Handheld Lottery Inventory Solution extends Pinnacle’s existing Manager Workstation™ back office solution by providing the manager with a means to scan lottery ticket numbers into the daily paperwork instead of manually transcribing and entering the ticket data into their report. This saves time and increases efficiency in the process of reconciling scratch lottery ticket sales and inventory to POS sales data., The new Handheld Lottery Inventory Solution will leverage the same handheld hardware device already provided by Pinnacle for store level merchandise inventory audits, vendor invoice receiving, and price verification functions.

“An extension of our existing Handheld Solutions, our upcoming release of the Handheld Lottery Inventory module is a natural extension for the lottery inventory and reconciliation processes our back office and scanning products have supported for more than two decades,” said Melissa Hadley, Director of product management at Pinnacle. “Instead of manually having to write down then re-enter ending lottery ticket numbers into the back office as part of their daily paperwork, store managers will be able to quickly and easily capture this data with the same handheld device they already use for other functions with a simple scan. It’s all about efficiencies to continually reduce the time managers spend in front of the computer.

About Pinnacle
The Pinnacle Corporation provides leading edge automation technology to the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

Contact Information:

Adam Mitchell
Marketing Manager
The Pinnacle Corporation
1-817-795-5555 ext. 258
amitchell@ec2-3-137-192-69.us-east-2.compute.amazonaws.com

ARLINGTON, Texas – January 14, 2014 – The Pinnacle Corporation announced today that Palm POS now supports a direct interface to the CFN payment network.  The new CFN Network Interface Module (NIM) enables Palm POS to more efficiently accept a variety of popular fleet cards for payment including Mannatec, Fuelman and Fleetwide cards,  both in the store and outside at the pump.  Pinnacle developed the new interface based on CFN’s latest v4.2 host interface specification which uses standard ISO 8583 commonly used in the payment industry.  The new NIM supports typical fleet card prompting and eliminates the legacy counter hardware at the store.

“We continually seek out new and enhanced payment alternatives for our retailers,” says Denise Lewis, Pinnacle POS Product Manager.  “Working with CFN to support a direct interface for these fleet cards was a great opportunity to offer more payment options.  We are especially pleased to introduce a software-based NIM solution rather than the legacy hardware-based interface commonly used for Mannatec cards.  Anytime we can integrate to the POS and remove hardware from the store we feel like retailers will see immediate value.”

The new CFN NIM has been certified and is now available from Pinnacle.

About Palm POS

Pinnacle’s award winning Palm POS™ is the fastest, most robust touch screen point of sale in the market. Designed and developed specifically for the convenience petroleum industry, Palm’s touch screen interface and modular flexibility will ensure your operations are smooth and consumers get the service they demand.

About Pinnacle

The Pinnacle Corporation provides leading edge automation technology to the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

Contact Information:

Heather Smith
The Pinnacle Corporation
1-800-366-1173, extension 254

ARLINGTON, Texas; August 20, 2013 – The Pinnacle Corporation (Pinnacle) announced today addition of Terry Plunkett to the team as Vice President Sales. Terry has spent the majority of his 20+ year professional career in sales and sales leadership in the IT industry, serving clients across many industries.  Most recently he owned a consulting firm working with companies – including Pinnacle – to drive incremental revenue growth by establishing better tools and processes, and by investing in the development of their sales teams. “As I have come to know Pinnacle over the past two years I have been very impressed with the vision, leadership, and character of the leadership team.” says Terry.  “I am delighted to be joining Pinnacle, and the capacity for continued growth.”

“We are delighted to welcome Terry to Pinnacle and are confident that his background and expertise will assist us as we continue building on the very positive momentum of the past several years’ growth” says Bob Johnson, Pinnacle’s President and CEO.

Pinnacle is also pleased to welcome the following recent new hires to the Pinnacle team:

Kim Duncan, Marketing Coordinator
Heather McBride, Accounting Assistant
Chad Whitaker, Client Services Palm POS Support Team

About Pinnacle

The Pinnacle Corporation is a leader in the automation technology industry focusing on the rapidly evolving convenience store and petroleum industries. Founded in Arlington, TX in 1990 with its corporate headquarters located in downtown Arlington, Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

Contact Information:

Heather Smith
The Pinnacle Corporation
1-800-366-1173, extension 254

 

ARLINGTON, Texas, June 25, 2013 — The Pinnacle Corporation (Pinnacle), the leading supplier of automation technology to the convenience retail and petroleum industries, announced that it has renewed two Silver Level Competencies in the Microsoft Partner Network. This achievement demonstrates Pinnacle’s ability to meet Microsoft customers’ evolving needs in today’s dynamic business environment. To earn each Microsoft Silver Competency, Pinnacle completed a set of tests and qualifications to prove a sophisticated level of technology expertise.

“We are pleased to renew our certified partner status in the Microsoft Partner Network again for 2013,” said Drew Mize, Pinnacle’s Chief Operating Officer. “This achievement allows us to promote our expertise and relationship with Microsoft, and affords our organization benefits that enable us to drive more value into the solutions we deliver to market.”

Microsoft Partners receive a rich set of benefits, including access, training, and support for Microsoft platforms, providing a unique and competitive advantage in the channel. The Microsoft Partner Program was originally launched in October 2003; Pinnacle has maintained its Partner certification status since 2005.

As one of the requirements to participate in the Microsoft Partner Network, Pinnacle had to declare and qualify for at least one specialized Microsoft Competency. These Competencies are designed to help differentiate a partner’s capabilities in specific Microsoft technologies, and each has a unique set of requirements and benefits formulated to accurately represent specific skills and services that partners bring to the technology industry. This year Pinnacle achieved two unique Microsoft Competencies at the Silver Level:

Enterprise Resource Planning – recognizing expertise in deploying Microsoft Dynamics business management solutions, with specialization in Microsoft’s Dynamics GP™ platform.

Application Development – recognizing expertise as a Microsoft ISV, software development, and web development capabilities.

About Pinnacle

The Pinnacle Corporation is a leader in the automation technology industry focusing on the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

Contact Information:

Rosemary Waldrip
The Pinnacle Corporation
1-800-366-1173, extension 205

ARLINGTON, Texas (April 29, 2013) – The Pinnacle Corporation (Pinnacle) and National Payment Card Association (NPCA) announced today the launch of a new mobile payments solution for convenience petroleum retailers using Pinnacle’s Palm POS™.

The new mobile payments solution provides retailers with a mobile app customized with their branding, that offers consumers a method of tendering fuel or merchandise purchases without having to use a payment card and employs a simple authorization code strategy. The solution extends a 6 year partnership between Pinnacle and NPCA that provides retailers with a consumer based ACH payment option to battle the significant costs of traditional card processing fees, allowing retailers to pass those savings on to the consumer and still add more dollars to the retailer’s bottom line.

The mobile solution technology requires no cardholder data to be passed across the network, which makes the solution very secure and out of scope for PCI or data security best practices. The solution requires no changes to retailers’ existing network infrastructure. NPCA offers retailers iOS and Android versions of the mobile application to capture the majority of consumer devices.

“We look forward to continuing to add value to our existing GoBlue ACH payment program, by deploying a mobile payment solution that is more  convenient and secure than traditional payment options,” says Jeannie Amerson, Advertising & Loyalty Manager of Flash Foods. “Our goal here at Flash Foods is to continue to improve the shopping and payment experience for our customers. Mobile payments are the first step in promoting our new Flash Foods app. In addition to payment solutions, the app will allow us the opportunity to incentivize our customers to use their smartphones with customized rewards utilizing our Rewards in a Flash loyalty program.”

“We are very excited about the launch of our mobile payments strategy, leveraging our existing and successful partnership with NPCA of many years and their portfolio of intellectual property,”  says Drew Mize, Pinnacle COO.  “By providing a solution that’s out of scope for PCI, is based on the foundation of standards that is being evaluated by PCATS, and designed to support both outside and inside payments this solution has potential for rapid deployment by any retailer using Palm POS. “

About Pinnacle
The Pinnacle Corporation is a leader in the automation technology industry focusing on the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

About Pinnacle Palm™ POS
Pinnacle’s Palm POS™ is specifically designed for the petroleum convenience store industry. Pinnacle understands that retailers need security without giving up flexibility and reliability. Palm POS is highly configurable and provides the flexibility to work within any infrastructure and with a variety of peripherals. Palm POS also provides the security to comply with PCI requirements and protect consumer data, as well as the reliability demanded by the c-store environment. When combined with Pinnacle’s loyalty solutions and business intelligence tools, Palm POS will become the most powerful resource in your c-store.

About National Payment Card Association
National Payment Card Association (NPCA) www.nationalpaymentcard.com , based in Coconut Creek, Florida, is an innovative developer and marketer of PIN based debit  card and mobile payment solutions utilizing the Automated Clearing House (ACH).  NPCA is a member of the EFT Network, which is a part of the Electronic Check Council of the National Automated Clearing House Association (NACHA), the rule-making body for all electronic funds transfers made through ACH.

About Flash Foods
Flash Foods (www.flashfoods.com) is headquartered in Waycross, Georgia, and operates a chain of 172 convenience stores in Georgia and Northern Florida. A Pinnacle client since 1996, Flash Foods utilizes an enterprise-wide suite of Pinnacle solutions. The Jones Company is the holding company for Flash Foods. It also owns Fuel South, Inc., Distribution South, and Walker Jones Dealership.

Contact Information:
Rosemary Waldrip
The Pinnacle Corporation
1-800-366-1173, extension 205

ARLINGTON, Texas (March 26, 2013) – The Pinnacle Corporation (Pinnacle) today announced the completion of a new Palm POS™ integration to the Heartland Payment Systems (NYSE: HPY) payments processing host, providing yet another payments processing option for non-branded, convenience petroleum retailers.

“We’re excited to add Heartland Payment Systems, one of the nation’s largest payments processors, to our list of non-branded payments processing providers supported by Palm,” says Denise Lewis, POS and payments product manager at The Pinnacle Corporation.  “Heartland has been an integral Pinnacle partner for nearly 15 years as the payments processor for some of our branded host interfaces.  The completion of this new interface broadens the options for our non-branded clients.”

Pinnacle’s interface to the Heartland Payment Systems host is based on the 8583 industry standard specification which supports transaction messages between POS systems and a payment processing host, allowing for easier expansion of the interface in the future as the industry introduces new payments mandates (e.g. EMV).  The interface has been certified by Heartland for field installation.

“Having the Palm POS and Pinnacle’s suite of offerings available to our non-branded petroleum/c-store clients further enhances the services and support we provide,” says Bill McCollough, Heartland’s executive director of petroleum.  “As an experienced petroleum processor that developed one of the first electronic transactions at the pump, this certification is another step in our continued expansion as one of the leaders in the petroleum/C-store industry, where Heartland serves more than 49,000 c-stores with a variety of solutions and data security.”

About Pinnacle
The Pinnacle Corporation is a leader in the automation technology industry focusing on the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

About Pinnacle Palm™ POS
Pinnacle’s Palm POS™ is specifically designed for the petroleum convenience store industry. Pinnacle understands that retailers need security without giving up flexibility and reliability. Palm POS is highly configurable and provides the flexibility to work within any infrastructure and with a variety of peripherals. Palm POS also provides the security to comply with PCI requirements and protect consumer data, as well as the reliability demanded by the c-store environment. When combined with Pinnacle’s loyalty solutions and business intelligence tools, Palm POS will become the most powerful resource in your c-store. 

About Heartland Payment Systems
Heartland Payment Systems, Inc. (NYSE: HPY), the fifth largest payments processor in the United States, delivers credit/debit/prepaid card processing, mobile commerce, eCommerce, marketing solutions, security technology, payroll solutions, and related business solutions and services to more than 250,000 business and educational locations nationwide. A FORTUNE 1000 company, Heartland is the founding supporter of The Merchant Bill of Rights, a public advocacy initiative that educates merchants about fair credit and debit card processing practices.  Heartland also established The Sales Professional Bill of Rights to advocate for the rights of sales professionals everywhere. More detailed information can be found by visiting HeartlandPaymentSystems.com, Heartlandpaymentsystems.com/Blog or following the company on Twitter @HeartlandHPY and Facebook at facebook.com/HeartlandHPY.

Contact Information:
Rosemary Waldrip
The Pinnacle Corporation
1-800-366-1173, extension 205

ARLINGTON, Texas – March 21, 2013 – The Pinnacle Corporation (Pinnacle) announced today a new POS interface to Gilbarco’s Impulse™, powered by  Odysii, providing powerful suggestive selling opportunities for Pinnacle’s Palm POS™.

The new feature is based on real time transaction data sent by Palm POS to the Odysii host while the cashier rings items to the consumer’s ticket.  Based on specific items added to the ticket, the system then sends targeted promotional messaging to the customer suggesting additional items on a graphic-rich customer facing display, and can reinforce the sales opportunity with cashier-facing messages on a separate cashier facing display.

“Impulse is a great fit for the c-store market.” says Denise Lewis, POS and payments product manager at The Pinnacle Corporation.  “Our c-store customers are very interested in using suggestive selling in order to increase store sales and Impulse provides a great system for doing that. The system uses the transaction data from our Palm POS to generate relevant promotional messages to the consumer on-the-fly during the transaction and deliver the messages on a visible touchscreen at the check-out counter.”

“We are very pleased to have the interface to Pinnacle’s Palm,” says Elad Halperin, VP of Global Marketing for Odysii. “Impulse is designed to help retailers maximize each and every customer interaction. Our mission is to help retailers increase same store sales while delivering an engaging customer experience.  We are excited to be able to offer Impulse to the large customer base using Palm.”

About Palm POS
Pinnacle’s award winning Palm POS™ is the fastest, most robust touch screen point of sale in the market. Designed and developed specifically for the convenience petroleum industry, Palm’s touch screen interface and modular flexibility will ensure your operations are smooth and consumers get the service they demand.

About Pinnacle
The Pinnacle Corporation provides leading edge automation technology to the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

About Odysii
Founded in 2004, Woburn, Mass.-based Odysii is a global provider of marketing intelligence software solutions for one-on-one marketing and suggestive selling at the point-of-purchase. Its software-as-a-service (SaaS)-based solution has delivered targeted selling for retailers such as HEB, Mapco Express, Benavidas Drug Stores and more.

Contact Information:
Rosemary Waldrip
The Pinnacle Corporation
1-800-366-1173, extension 205

ARLINGTON, Texas – February 26, 2013 – The Pinnacle Corporation (Pinnacle) announced today the official launch of a new company logo. The new logo brings together the Pinnacle name and recognizably stylized “P,” along with three mechanical gears, which symbolize a cohesive automation technology offering.

“We are excited to bring a more modern feel to our company logo,” said Rosemary Waldrip, Pinnacle’s marketing manager. “Pinnacle has evolved substantially since its inception as a manager workstation provider nearly 25 years ago. With a full set of solutions that now span the range of automation needs for c-store retailers and petroleum marketers, we felt it was time for our logo to reflect the growth of the brand, and the company’s vision going forward.”

The previous logo has served the company for more than a decade. During that period, Pinnacle has expanded the depth and breadth of its solutions, and increased its value and relevance to its customers by addressing the operational issues that most directly affect c-store retailers’ and petroleum marketers’ bottom line. Today, Pinnacle provides more automation solutions than any other single supplier in the industry, enabling organizations to increase efficiency across the entire enterprise.

About Pinnacle

The Pinnacle Corporation provides leading edge automation technology to the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

Contact Information:

Rosemary Waldrip
The Pinnacle Corporation
1-800-366-1173, extension 205

ARLINGTON, Texas, February 12, 2013 — The Pinnacle Corporation (Pinnacle) announced today the launch of its new Sign-Up Service™ as part of the Pinnacle Loyalty Solutions suite. Sign-Up Service is a scanner-interfaced application that provides a simple, accurate way for cashiers to quickly register customers for loyalty program membership at the POS. With a simple scan of the customer’s driver’s license, the Sign-up Service captures the customer’s data automatically and displays it immediately on the cashier’s POS or on a stand-alone PC.

“A Loyalty program is ultimately about knowing and serving your customers better.  Member registration is central to that mission,” says Jane Sinn Gabriel, Pinnacle Loyalty Solutions Manager.  “Sign-up Service provides the convenience that still remains the name of the game. No data entry is required. There are no application forms to complete.  Sign-up Service is a registration tool that delivers the optimum of efficiency for the customer and the store associate.”

Sign-Up Service not only captures the customer’s personal information from their driver’s license (name, address, birth date, etc.), but also their loyalty card ID number as part of the card activation process. For retailers utilizing Pinnacle’s pump authorization tool, LoyalPass®, Sign-Up Service also collects the customer’s driver’s license number.

Contact Pinnacle for more information.

About LoyalPass®

LoyalPass® post-pay pump authorization solution stops lost revenue at the forecourt. Pinnacle’s LoyalPass solution specifically addresses the problem of customer drive-offs from not pre-paying for fuel at the dispenser. This anti-theft solution works by authorizing fuel customers to dispense fuel before going into the store to pay, gives retailers complete control over fuel theft while providing a superior fueling experience for customers. Customers with an active LoyalPass card can authorize a pump for post-payment, restoring the convenience of not having to go into the store multiple times. Those that do not post-pay for fuel will automatically have their LoyalPass card disabled from future use. In most cases, it is tied to the customer’s driver’s license, which allows retailers to recover any lost funds.

About Pinnacle Loyalty Solutions

Pinnacle’s Loyalty Solutions suite is a complete set of consumer-focused tools to make average customers good and good customers better. Not just an after the fact discount program, Pinnacle’s Loyalty suite has a combination of features that will appeal to the majority of your customers. With a common database at the home office and complete real-time integration with the POS, customers will take advantage of your loyalty programs’ benefits, regardless of which store they shop. Combine any and all loyalty programs onto the same loyalty card; one card, many benefits. Pinnacle Loyalty will take your marketing to a new level, and is proven to put more money on your bottom line.

About Pinnacle

The Pinnacle Corporation provides leading edge automation technology to the rapidly evolving convenience store and petroleum industries. Pinnacle delivers products that automate the broad spectrum of convenience store operations and supply chain management of fuel operations. Nationwide, Pinnacle’s products and services are used daily in thousands of convenience outlets to automate and improve their store operations and by fuel marketers to increase their efficiency in the complex management of fuel delivery.

Contact Information:

Rosemary Waldrip
The Pinnacle Corporation
1-800-366-1173, extension 205